On August 22, 2022, @NewYorkNico posted a beautiful and important video of a man turning his hot dog into a straw at a Yankee game. It set the internet on fire, with 50MM views on the original IG video alone.

To honor the one year anniversary of this video, we worked with Oscar Mayer, @NewYorkNico, and the original hot dog guy to release The Oscar Mayer hot dog straw to the world—finally giving people a way to drink out of hot dogs that won't disgust the entire internet. (Just some of it.)